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Archive for the ‘Starting Up’ Category

May 14, 2008

Time Management

Wow.  I completely forgot how much effort writing all the time can be.  That said, I need to manage my time between my day job, my startup and my family better.
This week is off to a roaring start on all fronts.  I’m juggling three different initiatives and all have substantial momentum.  I wish I could [...]

April 21, 2008

Keep it Simple

I’ve had a bunch of great business ideas.  Or maybe they were great ideas.  In most cases, I’ll never know because I could never get them off the ground.  Why?  Because they were very complicated. 
Building a complicated business isn’t a bad thing at all.  For one, complexity means you are benefiting by creating a barrier [...]

April 19, 2008

Adsense Secrets 4 Review

Joel Comm’s Adsense Secrets 4 is an impressive piece of work.  While I’m not new to AdSense, I found tons of helpful advice in this eBook.  His original books, New York Times bestsellers were priced at $97.  For anyone that is starting out, $97 might seem like a bunch of loot, but the reality is [...]

April 17, 2008

Hedging or Don’t Put All Your Eggs in One Basket

Wise investors know full well that it’s best to hedge their investment risk.  The same should be true for you as you evaluate your personal financial situation.
Most of us have one job.  We go to work each day and diligently perform the duties before us.  If we’re smart, we participate in our employer’s 401(k), contribute [...]

April 7, 2008

Due Diligence

Due diligence, in the M&A world, refers to the process of examining all of a company’s metrics and records.  For a Website, this will include everything from your financials to your web metrics and all of your legal documents.  As a startup, I can’t emphasize enough how important it is to keep good records and [...]

April 3, 2008

Pitching Your Business

One of the problems I’ve come across as I continue to create my business plan is formulating a pitch that can be absorbed and understood in a short amount of time.  It’s the classic elevator pitch that we’ve all come to know and love (hate?).  My feeling is that I should be able to express [...]

March 31, 2008

Formalizing your business

I’ve created multiple corporations over the years.  One of the fundamental first steps and one that will get the ball rolling is formalizing your business entity.  For me and in this particular case, that meant forming a limited liability company.  It’s actually a fairly simple process.  Personally, I used Corporate.com to form my LLC.  They [...]

March 28, 2008

4 Ways to Keep Startup Costs Down

As a follow on to my post on bootstrapping, I thought I’d share some of the ways I keep costs down.

Website Hosting - Unless you’re building something really big and complex, you don’t need your own server and/or collocation.  Even if you are, it’s cheaper to prototype your application with something like PHP/MySQL that flat [...]

March 27, 2008

Bootstrapping

My initial start up is a “big idea”.  Big ideas tend to need big funding.  I think a lot of entrepreneurs get caught up with trying to figure out how they’ll fund their business rather than focusing on getting it off the ground in the first place.  The general rule of thumb is the fewer partners [...]

March 24, 2008

Getting Started

Hi.  They call me c.  For the moment, I think I’ll keep my real identity to myself.  Maybe a little further down the road and I’ll pull the curtain back.
Nonetheless, I think I’ll start by telling you a little bit about me.  I got involved in the Internet during the dot com boom.  I joined [...]